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Nate

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In the 2008 farm bill, Congress allocated $20 million for a pilot program to explore how to create incentives to purchase fruits, vegetables or other healthful foods in order to improve the diets of food stamp recipients and potentially reduce obesity. Several nonprofit groups and foundations are experimenting with similar incentives.

One is the Wholesome Wave Foundation, an organization that works to make locally grown food more widely available. In the spring, it launched a program that doubles the value of food stamps and fruit and vegetable vouchers of low-income mothers and seniors who use them at farmers markets in Connecticut, Massachusetts and California.The Wholesome Wave matching grants were an instant hit at the City Heights market in San Diego. On the first day that matching funds became available, sales using government-issued electronic benefit cards soared by more than 200 percent. In subsequent weeks, the line to receive matching vouchers formed at 7:30 a.m., and the available funds were exhausted by 9:30 a.m., just 30 minutes after the market opened.

“We’re not taking away your benefits because you spend them on Twinkies,” said Michel Nischan, a Connecticut chef and president of Wholesome Wave. “But if you decide you want to spend it on fresh tomatoes, you’ll get double your money.”

Andy

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Texting is the cheapest and most popular mode of cellphone communication in most of the world, and last year text messages topped voice calls even in the U.S. The world’s three billion cellphones far surpass the Internet as a universal communications medium, and they are vital to business development in less-developed economies.

But companies that develop predictive text say they have created cellphone software for fewer than 80 of the world’s 6,912 languages cataloged by SIL International, a Dallas organization that works to preserve languages.

One key to using the languages is the availability of a technology called predictive text, which reduces the number of key taps necessary to create a word when using a limited keypad. Market research shows that text messaging soars after predictive text becomes available. . . .

In Hindi, a language with 11 vowels and 34 consonants that is spoken by 40% of the Indian population, texting “Namaste,” which means “hello,” can take 21 key presses. . . . Typing “Namaste” with predictive text takes just six key presses. Nuance Corp. of Burlington, Mass., which dominates the predictive-text market, says that in 2006 cellphone users in India with predictive text in their handsets averaged 70 messages a week; those without it averaged 18.

Andy

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from "Dwelling in Possibilities," by Mark Edmundson, ChronicleReview.com, 14 March 2008 :: via Santiago Ramos at Good Letters

A Romantic, says Nietzsche, is someone who always wants to be elsewhere. If that’s so, then the children of the Internet are Romantics, for they perpetually wish to be someplace else, and the laptop reliably helps take them there — if only in imagination. The e-mailer, the instant messenger, the Web browser are all dispersing their energies and interests outward, away from the present, the here and now. The Internet user is constantly connecting with people and institutions far away, creating surrogate communities that displace the potential community at hand.

Then too, booking by computer has made travel easier and, by eliminating a certain number of middlemen, kept it reasonably cheap. So there’s an inducement to take off physically as well. The Internet is perhaps the most centrifugal technology ever devised. The classroom, where you sit down in one space at one time and ponder a text or an issue in slow motion, is coming to feel ever more antiquated. What’s at a premium now is movement, making connections, getting all the circuitry fizzing and popping.

For students now, life is elsewhere. Classes matter to them, but classes are just part of an ever-enlarging web of activities and diversions. Students now seek to master their work — not to be taken over by it and consumed. They want to dispatch it, do it well and quickly, then get on to the many other things that interest them. For my students live in the future and not the present; they live with their prospects for success and pleasure. They dwell in possibility.

Like sentiment, which has been called unearned emotion, the new irony is a form of unearned skepticism. It creates nothing of its own but waits to ambush moral purpose, to play havoc with common sense, to deny reason its moment.

—Benjamin Barber, "The Price of Irony"

Nate

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The experience of purchasing art shares much in common with viewing it in exhibits, according to a new study in the Journal of Consumer Research. Author Yu Chen (Oakland University) shows that visiting a gallery can provide many of the same benefits as buying a painting….

The author found that art collectors and visitors to galleries and museums share many desires and values, including otherness, sociality, philanthropy, spirituality, aesthetics, and novelty. How collectors differ from visitors is in their desire for a long-term intimate relationship with the artworks. Visitors want to avoid repetition and dullness, and like the experience of sharing art communally.

Chen also found that the experiences of both art purchasers and art viewers do not always correspond with their expectations. “This contradiction implies that desire and illusions, more than value and perceptions, are the driving forces behind consumption,” writes Chen.

Nate

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from "Why the Death of S.U.V.’s?," by Steven D. Levitt, NYTimes.com Freakonomics Blog, 24 December 2008

Here is the puzzling thing. The apparent cause of death for S.U.V.’s was high gas prices. Doesn’t that mean that with low gas prices S.U.V. sales should come back to life? I can think of a few reasons why that might not be the case:

1) Consumers think that the low current gas prices are temporary, and in general gas prices will be high in the future. Thus, they don’t want to get stuck with a vehicle that gets poor gas mileage. The question this raises is why consumers were so sure six months ago that gas prices were going to be high forever (which turned out to be wrong), but don’t believe now that gas prices will stay low.

2) The uncertainty of fluctuating gas prices takes the fun out of owning an S.U.V. Even if gas prices won’t be that high on average, it is so unpleasant to have an S.U.V. when gas prices are high that people don’t want to have them if gas prices are volatile. This explanation seems kind of dumb to me, but maybe it is possible.

3) When gas prices got high, it became uncool to own an S.U.V. Perhaps the process for going from cool to uncool is not easily reversible. Once something is uncool, it remains uncool for a long time, even when the forces that caused it to be uncool recede. This might explain why the demand for pickup trucks remains strong, even as S.U.V.’s fade. Somehow the spike in gas prices didn’t make pickup trucks uncool in the same way as S.U.V.’s. Similarly, minivans have never been cool (or at least not for a long time); so if this explanation is right, minivan sales should stay strong.

"SX-70," directed by Charles and Ray Eames for Polaroid (and with scoring by the great Elmer Bernstein!), 1972 :: via Lens Culture

Nate

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excerpt Achtung!

Andy

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from "Work Ethic 2.0: Attention Control," by Mike Elgan, InternetNews Realtime IT News, 29 December 2008

In a world in which entire industries bet their businesses on gaining access to our attention, which value leads to better personal success: hard work or the ability to control attention?

A person who works six hours a day but with total focus has an enormous advantage over a 12-hour-per-day workaholic who’s “multi-tasking” all day, answering every phone call, constantly checking Facebook and Twitter, and indulging every interruption.

Andy

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Yet something happened the other day that made me think I have been too hard on my students. I often try to describe to them the way their ancestors, not all that long ago, would have chosen the mates of their children, a practice they associate today with some backward part of India. I try to help them see that the choice of a marriage partner should be based on wider considerations than romance alone. To focus this discussion, I ask them a hypothetical question. Suppose you were to be guided in your selection of a wife by one, and only one, of two factors, either your hormones or your parents. That is, would you let your parents pick your wife or would you rather trust your sensual desire, that spark of attraction that makes you light up with sexual longing?

In past years, my students were horrified at the thought of their parents choosing their marriage partners. This year was different. Many of them said they would trust their parents. In fact, more said they would trust their dads than their moms. They thought their moms would look for a good girl and disregard looks altogether, while they thought their dads would probably get the balance of moral and physical attributes just about right.

I found their conversation to be very moving, and wondered if my two young boys, when they reach the marrying age, will have that kind of trust in me. We lose something when we do not have to fight for what we believe, but what we have gained in father and son relationships is so much more important that I do not regret that my boys will never be able to relate to Cat’s in the Cradle.

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photo by SloganMurugan, from his blog Which Main? What Cross?, November 2008

Nate

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Nate

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a NYTimes.com Ideas Blog post, 23 December 2008

Culture | Why computer games are a throwback to art of the past: they revive “the idea that difficulty is artistically desirable,” a critic says. “It’s a bit of an irony that difficulty thrives in the newest medium of all—and it’s not by accident, either. One of the most common complaints regular gamers make in reviewing new offerings is that they are too easy. (It would be nice if a little bit of that leaked over into the book world.)” [London Review of Books]

Nate

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Some 30,000 pairs of his spectacles have already been distributed in 15 countries, but to Silver that is very small beer. Within the next year the now-retired professor and his team plan to launch a trial in India which will, they hope, distribute 1 million pairs of glasses. The target, within a few years, is 100 million pairs annually. With the global need for basic sight-correction, by his own detailed research, estimated at more than half the world’s population, Silver sees no reason to stop at a billion.

If the scale of his ambition is dazzling, at the heart of his plan is an invention which is engagingly simple. Silver has devised a pair of glasses which rely on the principle that the fatter a lens the more powerful it becomes. Inside the device’s tough plastic lenses are two clear circular sacs filled with fluid, each of which is connected to a small syringe attached to either arm of the spectacles.

The wearer adjusts a dial on the syringe to add or reduce amount of fluid in the membrane, thus changing the power of the lens. When the wearer is happy with the strength of each lens the membrane is sealed by twisting a small screw, and the syringes removed. The principle is so simple, the team has discovered, that with very little guidance people are perfectly capable of creating glasses to their own prescription.

by Andy Crouch for Culture Making

When you start seriously studying the ways American give money, as Christian Smith and his colleagues did for his recent book Passing the Plate, one of the first things you realize is that they give very little.

One of the next things you realize is that they give money mostly to people like themselves, who lead organizations that benefit people like themselves, for causes that matter to people like themselves. And when they do escape from such self-referential giving, it is largely in response to crisis and sentimentality rather than an intentional approach to lasting investment.

Catherine and I have tried over the years to make sure that our giving doesn’t just end up being a tax-deductible subsidy of organizations that serve people like us. We think of it very much like investing. We want to have a “balanced portfolio” in three important dimensions.

1. We want to balance our giving between organizations based in the United States and those based outside (mostly in the developing world, where a dollar often goes incredibly far).

2. We want to give equally to organizations that have non-white-Westerners in major leadership roles and to organizations that are led by people who look like us.

3. And we want to support some organizations where the gift we can afford to make is greater than 1% of their budget (so that we’re making a noticeable impact on their total need) and others where our gift is a smaller portion (but is likely to be used efficiently).

As this snapshot shows, we missed our target this year on domestic versus international giving, but did well on the other two categories. We’ll try to make up the difference in 2009.

Having disciplines like this in place helps us to make good choices among the many opportunities we have to give. And it’s fun to make the little pie charts, too.

All meaningful knowledge is for the sake of action, and all meaningful action is for the sake of friendship.

—John MacMurray, The Self as Agent (1957)

Nate

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