Karan Talwar, a blogger and Freakonomics reader, writes about an interesting traffic nudge near Shimla, India. The roads into Shimla are notoriously dangerous, and traffic signs have done little to lessen the problem. So local authorities began constructing temple shrines at hot spots. The nudge worked like a charm: “Turns out even though the average Indian has no respect for traffic laws and signs, they will slow down before any place of worship and take a moment to ask for blessings!”
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: ?An interesting idea: applying fleet-management techniques to teenage drivers. I wonder, though, whether having the person who recieves the complaint be a parent rather than a manager effects the outcome (both in terms of deterrance and of punishment)? Somehow I doubt you'd get yelled at in quite the same way.?By placing our How’s My Driving sticker on your car, other drivers now have an easy way to provide feedback about your teen’s driving. Utilizing this information, concerned parents can work with their teen to correct poor driving skills and reinforce safe driving behavior.
Every year nearly 10,000 teens die violently in automobile crashes. Young drivers account for 18% of all police reported automobile or truck crashes. This staggering fact should scare the parents of every teen driver.
When a report is received, parents are contacted via mail or e-mail with information regarding your teen’s driving behavior. Utilize this information to teach your teen accident reduction and defensive driving techniques.
Trucking companies utilizing “How’s My Driving?” driver monitoring programs have reported a 20% decrease in accidents and ticketing. It’s our hope that Tell-My-Mom.com can increase safety in teen driving in a similar fashion.