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from "Edible Geography," by Nicola Twilley, Edible Geography, 2 February 2011

Several other researchers have shown that there is a disproportionate amount of alcohol advertising in predominantly black neighbourhoods compared to predominantly white neighbourhoods. Kwate’s study not only revealed that an astonishing twenty-five percent of the outdoor advertising space in Central Harlem was dedicated to selling alcohol, but also that exposure to these ads increased black women’s chances of being a problem drinker—by up to thirteen percent. That, as she puts it, is “a really big deal.”